In 2014, in response to project delivery by Amazon drones, Google launched its Project Wing division. Two years later, the project began to falter and the Mountain View company would have reduced the budget of its subsidiary.
According to information from Bloomberg, Google would have reduced Project Wing ambitions, its division specializing in the delivery by drone. "Project Wing, a division of Alphabet research laboratory, has abandoned a partnership with Starbucks coffee giant, according to people familiar with the matter. After the departure of the head of Dave Your project in October, the division also stopped hiring and advised some employees to seek work elsewhere in the company, "the news agency specializing in the economy.
This is a blow for Alphabet, the parent company of Google, which hoped to launch the first deliveries by drones by next year. According to Bloomberg, this division then intervene qu'Alphabet now seeks more profitability in its experimental projects rather than just "risky paris". Project Wing does not seem totally abandoned and several other partnerships are still provided as with the Chipotle fast food or grocery stores in Ireland.
For its part, Amazon continues to develop its delivery drones and the first parcel shipping via Prime Air is still in development, especially in Britain.
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